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Matt Goodwin

Managing Director

Matt is a founder and Managing Director of Architecture Initiative, providing commercial and strategic direction to the practice, whilst remaining involved in design band project delivery.

Matt cut his professional teeth at Norman & Dawbarn, an international practice with offices in Africa, the Middle East and London, working on a broad range of public and private sector work, specialising in large scale central London residential and education projects.

In 2000, he was appointed as Managing Director of GHM Rock Townsend, an 80 strong practice with three UK offices, where he was instrumental in a company re-structure and the expansion of the London office, focusing on public sector clients. Matt also established a highly successful joint venture business Mentor, with FaulknerBrowns Architects, addressing the education sector, delivering over £400 million of projects over a four year period.

Matt has received numerous industry awards for education and workplace schemes from organisations including RIBA / LSC, British Council for School Environments and British Council of Offices.

Alongside the management and design roles with AI, Matt also undertakes private development work and has recently started to engage in thought leadership and writing.